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Lego Store - Build Your Imagination

LEGO Store Logo

LEGO bricks help children shape their own worlds and be the masters of reinvention. With LEGO, children will enjoy constant discovery and the possibility to create something new every time they play with it. Your child can develop their own imagination and be creative, combining logic and reasoning with playfulness in order to come up with new ideas.

Whether playing on their own or with family and friends, they’ll learn through being curious and by experimenting, learning new skills while putting things together in different ways. LEGO bricks allow kids to build, take apart and then rebuild in any way they want. In fact, playing with LEGO toys will begin to release a child’s potential, from the moment they pick up their first brick.

LEGO Homepage

Explore and Create Different Worlds

With LEGO, the possibilities are endless, as they give children the chance to explore and create many different worlds and themes. They can be the hero with LEGO Spiderman and LEGO Batman, or delve into the world of their favourite movie with DC Super Heroes, Disney+, Frozen 2, LEGO Harry Potter, Jurassic World, a LEGO Star Wars set, Toy Story 4 or LEGO Movie 2 sets. Take a look at Classic LEGO sets which will get them started, or they can build a world of their own with LEGO City sets. LEGO Creator Expert and Creator 3-in-1 let your child experiment with houses, vehicles and animals, while they can unleash their creative powers with LEGO MINDSTORMS EV3, with which they can build robots which will walk, talk and think.

Pick up Minifigures from the online LEGO shop if they want fun characters, while LEGO Technic will give your child a real challenge. They can jump into a world of creativity and fun with LEGO Dots, while LEGO Originals celebrate a legacy of sets, features and play. If you’re buying LEGO as a present and really can’t decide, why not look at their LEGO gift cards? Whatever you’re thinking of getting, take a look at the LEGO sales offers section and you might find some LEGO vouchers or an exclusive online deal which will allow you to save on great products at LEGO Store. You can also use our cashback deals to get yourself a LEGO discount.

Lego.com Black Friday & Cyber Monday Deals and Sale

Here's what we found happened last year:

Whether you have little ones or are a big kid at heart, Black Friday LEGO deals are something you’ll want to look out for this November. Last year saw them offer early bird discounts, meaning you didn’t have to wait until the big day itself. This is something to remember if you’re looking to take advantage of LEGO Black Friday 2023 discounts.

These included savings of 40% on a LEGO BrickHeadz Belle Bottom, Kevin and Bob, which was available for £10.78, and a LEGO Dalmatian, which could have been yours for £8.09. Alternatively, you could have bagged 30% discounts on a LEGO Punk Pirate Ship (£41.99) and the LEGO Boombox (£62.99).

The main Black Friday LEGO sale started on the big day itself last year and ran until Cyber Monday. Often in the past, deals have focused on theme sets, meaning you might find Black Friday LEGO Star Wars deals, for example, in 2023. Also, if you’re a VIP member, it might be worth seeing if you can access Black Friday LEGO deals early and pick up what you want before others have the chance.

As we’ve said, you can expect the Black Friday LEGO sale to run until Cyber Monday. Harry Potter fans would have loved one of the LEGO Cyber Monday deals available in 2022. The LEGO Harry Potter and Hermione Granger set was discounted from £114.99 to £80.49. The set allowed you to create detailed, movable figures of the characters.

Featuring a removable magic robe, brick-built wands and standing more than 25cm tall, this set was sure to have delighted any young witch or wizard last Christmas. If you love building, the LEGO Black Friday 2023 event is something to look forward to. If you spot any Black Friday LEGO Star Wars deals or savings on anything else, make sure you check out our cashback offers too to save even more.

LEGO Store Features

  • Interests

      Whatever your little ones are into, you’ll find a LEGO building kit perfect for them.

      If they love their animals, LEGO toys make amazing creatures, from pets to farm animals and dinosaurs, while if they love constructing buildings, you can find everything they need to create their own town or city at the online LEGO shop. Take a look at LEGO cars for kids of all ages, whether they want it for racing or exploring. From race cars and police cars to construction vehicles and motorbikes, you can use any wheels and bricks to customise them too. There are plenty of other vehicles available on the online LEGO Store, including trains, trucks, boats and helicopters.

      If your kids love to escape into a world of fantasy, you’ll find LEGO Star Wars, plus dragons and princesses, while there are masked ninjas who fight for the good guys, as well as real-life heroes such as firefighters, police officers, doctors and nurses. Preschool LEGO sets, including DUPLO, are designed to fit together easily, while the Perfect Start collection is for builders who are looking for a new challenge. Take a look at seasonal sets perfect to give as an Easter or Christmas present, while if your child wants to go to the final frontier of building, there are space sets and building kit options which will give them the chance to create their own robot — the perfect LEGO education.

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Terms & Conditions
  • What will stop me getting cashback?
    • Exclusive Products: 6471384, 6427769, 6452130, 6294189, 6294068, 6332522, 6332958, 6379782, 6379791, 6432350, 6427733, 6427584, 6426010, 6426515, 6426509, 6452126, 6426507, 6427713, 6426511, 6427769, 6426513, 6471384, 6144956
    •  You are not eligibile for cashback on the purchase of a gift card, but you can recieve cashback using a gift card at the till.

    • Using a promotional/voucher code not posted and approved by TopCashback.
  • What else is essential?
    • Cashback for purchases with this retailer may take up to seven days to track after your order has been shipped
    • Purchases must be completed immediately and fully online.
    • This merchant calculates cashback excluding VAT, delivery and any other charges.
  • What to do when
    • A "Missing Cashback" query must be submitted within 100 days of the transaction, if the transaction does not track automatically.
    • We will make all reasonable endeavors to secure the payment of commission on a transaction but we do not and cannot make any guarantee in this regard.
Please note the terms & conditions above are in addition to our general terms & conditions

About Lego.com

Get a block-buster cashback reward when shopping for LEGO products with these top offers. The LEGO Company Ltd is engaged in the development of children's creativity through playing and learning. Based on the world-famous LEGO brick, the company today provides toys, experiences and teaching materials for children in more than 130 countries. Buy LEGO Star Wars action figures, toys, games, vidoes and more, plus The LEGO Movie toys, games and videos. Shop for many more products, including new releases and classic sets, and earn great rewards.

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