Get up to 10% of your purchase back when you shop with Iceland Join TopCashback Free
Get up to 10% of your purchase back
when you shop with Iceland

Iceland Reviews

If you’re thinking of shopping online for groceries and earning cashback in the process with us, you should take a look at the Iceland review feedback below. While there are a few negative responses, the majority of the feedback is very complimentary, with one member saying: “I would definitely rate Iceland as it was a breeze getting cashback. Top retailer in my opinion.”

Plenty of other people have commented on the cashback process, with many highlighting how quickly it tracked and was paid out, as well as how reliable they are when it comes to payment. Some of the feedback you’ll find includes “top merchant, always pays”, “fantastic fast paying supermarket”, “it was very easy to earn cashback” and “easy — always paid quickly and good offers on the cashback”.

Other Iceland reviews concentrate on the great prices and excellent delivery service offered. One shopper said: “Great prices on offers and excellent delivery — highly recommend.” Other remarks include “very easy — told me exactly when my order was coming and it came on time”, “great prices and a good service” and “excellent experience”. Log in to review

Iceland Reviews
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Always payout
Fast payout
  mark_mackey | 28 May 2025 Report Abuse
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Overall they are quite good
Been using Icelands delivery service for about 5yrs and most of the time they have been really good there drivers have been loverly. This year i have been told i would get a refund for missing items but a couple of time i have never got it like the last time i ordered from them last week i was supose to get £1 refund but have never got it but other then that they have been really good and on time with deliverys.
  sdd_uk | 25 May 2025 Report Abuse
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Terrible
They always decline cashback and have to go through appeals that take months
  Janine0212 | 23 May 2025 Report Abuse
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Quick
Paid out quickly
  jhousego6 | 16 May 2025 Report Abuse
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not alot
always pays quickly but the rate is not very good for returning customers
  christmaspast | 15 May 2025 Report Abuse
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Excellent
Have had all payouts accepted and usually in quick time too
  doelau82 | 07 May 2025 Report Abuse
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Iceland declined
All of my Iceland cashback have been declined The last order was over £100 and yet again it was declined. Absolute joke
  StewBev | 29 Apr 2025 Report Abuse
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Top retailer
Always payout
  mark_mackey | 25 Apr 2025 Report Abuse
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Good at paying out
Out of 25 shops, only two were declined. Which is much better than other places I have shopped on here. Given 5 stars for that, and the fact the delivery drivers are usually great too.
  Stevie11 | 06 Apr 2025 Report Abuse
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Very rarely gets approved
Ive used Iceland a lot and for every 10 orders probably 1 gets approved for cashback. Its not like they give a high amount of cashback its usually 42p or similar on a full shop but nearly always declined
  Jayony7 | 02 Apr 2025 Report Abuse
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Good Store
Iceland is excellent. Always pays the Cashback . Some other grocery stores advertise it but always decline to pay.
  lauralew | 19 Mar 2025 Report Abuse
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Quite Happy with Icelands
Overall Icelands are quite good at paying only had 2 declined and thats since 2022 i normally do at least 2/3 orders a month so happy overall, also i like iceland because you get free delivery if you spend over £40 you then get next day delivery.
  sdd_uk | 18 Mar 2025 Report Abuse
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Fast payout
Always reliable to payout
  mark_mackey | 15 Mar 2025 Report Abuse
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Rubbish
Was meant to receive a cashback special offer but got declined!
  Bethwarne | 13 Mar 2025 Report Abuse
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Iceland
Sometimes get cashback, most times declined. This time cashback. As I shop for home delivery it’s easy to click link and sometimes it is declined. Delivery fine on time and good condition, if anything missing easy to ring and it’s sorted same day.
  WayneW99 | 02 Mar 2025 Report Abuse
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Iceland
Sometimes get cashback, most times declined. This time cashback. As I shop for home delivery it’s easy to click link and sometimes it is declined. Delivery fine on time and good condition, if anything missing easy to ring and it’s sorted same day.
  WayneW99 | 27 Feb 2025 Report Abuse
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never received
have never had a purchase that paid out
  vaL8 | 27 Feb 2025 Report Abuse
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Cashback declined
Don't get excited by the 10% cashback offer for your first order, because you won't get it. Like many others, it was declined even though the correct process was followed.
  Solcash | 21 Feb 2025 Report Abuse
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cashback declined
don't know why but recent cashback declined...never had any problems in the past.
  donkeys1 | 21 Feb 2025 Report Abuse
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Always declines cashback
Every time I order via their website for home delivery, my cashback is ALWAYS declined, despite me doing everything correctly and not using voucher codes, etc.
  purpletiger1 | 31 Jan 2025 Report Abuse
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Penalise
They send short date Items or don’t have the items in stock, then penalise the customer and don’t pay out! Their policy is they can send same day dated items! Not impressed!!
  Tazwitch | 28 Jan 2025 Report Abuse
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Manual claim
Failed to track at all. Paid after manual claim.
  divitiae | 26 Jan 2025 Report Abuse
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Always declined
Why is it that every single time it's declined. Shouldn't offer it if they're just going to decline it!
  nathan1806 | 23 Jan 2025 Report Abuse
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Fast payout
Fast payout
  mark_mackey | 16 Jan 2025 Report Abuse
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Excellent process
First time user of Iceland. Cashback tracked and paid out very quickly!
  Carlynn | 16 Jan 2025 Report Abuse
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