Dare to be different with Fudge and their range of hair products, designed to help you create your perfect style. From their iconic and bestselling Fudge Purple Shampoo to the hero Fudge Hair Shaper, discover the full range of Fudge hair styling and haircare, recommended by 97% of UK hairdressers. Fudge Professional offers 5 Shampoo and Conditioner duos tailored to suit every hair type, all containing Opti-PLEX™ Technology to repair hair from the inside out while you wash.