
Browse more than 300,000 travel experiences across the globe with Viator – A Tripadvisor Company. As the leading marketplace for tours and excursions, they feature some of the best things to do and see in thousands of cities, helping travellers discover unforgettable moments across Europe and beyond.
Viator connect travellers to top attractions, hidden gems, and unique experiences worldwide. They partner with local trip providers, so you can search globally and book locally, from sightseeing tours, day trips, and one-in-a-lifetime experiences. This means you can book the same tour locals recommend, with access to popular tours, insider access, and genuine insider travel tips.
For something a little extra, you can also gain access to VIP tours, private viewings, skip-the-line tickets, and behind-the-scenes access. Alternatively, book on a budget with flexible filters that allow you to search and find exactly what you’re looking for. Whether it’s a canal cruise, a food tour, or outdoor activities, Viator make booking tours and day trips simple across popular destinations like Paris, Rome, and Amsterdam.
Read Viator verified reviews from real travellers and receive 24/7 customer service so you can book with ease and confidence. For tips on finding the best deals and making your money go further with Viator UK, read on.

Viator savings tips
Did you know you can earn money when you buy and book online? Our members get free Viator cashback in just a couple of clicks when they book via our site — ideal if you’re planning multiple activities on the same trip.
Sign up for Viator Rewards and earn reward credits with every eligible experience. Your Rewards convert into money by saving on future trips, and you can earn 5% back as a percentage on eligible bookings, automatically applied 24 hours after you’ve completed your trip or tour.
Booking with little ones? Children under the age of two get free admission, and kids under 13 can get a Viator discount of anywhere between 8% and 60%, depending on the activity and time of booking.
Group trips can benefit from a Viator discount as well. On select activities, you’ll be able to save when you book as a group, meaning a lower price per person.
Verify your student status via UNiDAYS or Student Beans and you could get a Viator student discount. You can usually expect around 10% off, although when we checked, we found a 13% Viator discount for students.
Not sure if you want to commit? Viator’s Reserve Now & Pay Later option supports flexible booking, giving peace of mind if plans change. Get a full refund if you cancel more than 24 hours in advance.
Their Low Price Guarantee applies to all 300,000+ experiences, so if you find the same experience cheaper elsewhere, they’ll refund the difference so you always get the best price.
If you are booking last minute, this could work to your advantage, too. Activities booked 24–48 hours beforehand can offer last-minute discounts, so you can get your hands on Viator deals easily.
Filters are your friend when booking online. Use the search filter to find the kind of activity you want and time you want it. You can also tick the box ‘deals & discounts’ to find tours on offer, so you can bag a deal.
Get lucky with a Viator UK sale, where you could book your next trip for less. Good times of year to check for sales include January, Black Friday, and Christmas.
On top of many of these ways to save, you can add Viator cashback to your pocket. Our cashback offers work in tandem with many other deals and discounts, so you can boost your savings.

Tours & attractions at top destinations
You’ll find a huge range of activities from Viator, wherever you’re heading. Viator offer experiences in thousands of cities worldwide, so you can explore popular destinations like Las Vegas, Rome, Paris, New York, and Cancun. Explore iconic sights like the Eiffel Tower, browse Amsterdam attractions, or book curated Venice tours tailored to your interests.
Make memories as a couple, a solo traveller, or family with kids and tailor your experience to what you love. Whether you want to learn more about the food culture with a cooking class in Thailand, sit back and enjoy the sights with a boat ride in Amsterdam, or get active with a hiking tour with beautiful views of the Swiss Alps.
Go private and book experiences with priority access or skip-the-line tickets, so you can save time and treat yourself to an exclusive trip. These options let you access attractions as soon as you arrive, helping you make the most of your trip without waiting in long lines. Viator work with local tour companies so you’ll be taken around by tour guides who are knowledgeable and experienced in your destination.
Looking to challenge yourself? Try adventurous options like a helicopter tour of the Grand Canyon, snorkelling in Oahu, and learning to become a Gladiator in Rome.
Use the wishlist function to add experiences you like for each destination. Get inspired, share with others and start making memories.
Viator app
Scroll and browse right from your pocket with the free Viator app, making it even more convenient to plan on the go. Download the app to unlock exclusive features, app-only deals, and special offers. Easily access bookings, wishlist, and Viator deals all in one place.
Once you’ve booked your excursion, you’ll be able to access your ticket and QR code right from your phone. No downloading, saving, or printing involved. Simply show, scan, and enjoy with your handy travel planner.
If you book via the app you can still earn and spend Viator Rewards, as long as you’re logged in to your account. So every time you book, you’re earning a little extra for future tours and experiences.

All information, deals and offers mentioned within this content are correct at the time of writing.