
You don’t have to be a marathon runner to take full advantage of premium-quality running shoes and sportswear from New Balance.
New Balance are on a mission to unite and inspire people through sport, with athleisure and trainers that make it easier to lead a more active lifestyle.
They began life over a century ago as the New Balance Arch Support Company, specialising in orthopaedic insoles that support the foot’s natural arch. With these origins, the comfort and support you can find in a pair of New Balance shoes probably won’t surprise you.
Of course, New Balance have evolved over time. The brand is now best known for its retro-inspired trainers that offer a perfect blend of comfort and quality with effortless sporty style. And aside from shoes, their product offering includes apparel, accessories and kidswear.
Whether you’re buying running trainers or gym leggings, there’s no reason why your next New Balance purchase needs to break the bank. We’re passionate about helping our members cut costs, which is why we’ve gathered all the best money-saving tips in one place. Keep reading to discover the best New Balance offers available for UK customers right now.

New Balance Black Friday & Cyber Monday Deals and Sale
Here's what we found happened last year:
If you want to perform at your best, you need the best equipment. However, you don’t always want to pay through the nose for it. Explore the New Balance Black Friday sale to find well-made, durable, and stylish shoes perfect for completing either an outfit or a marathon. To make the deal even sweeter, shop through TopCashback for even better savings.
To see how much you could save, just look at last year’s New Balance Black Friday deals. When New Balance 1000 running shoes sell for £90, 40% off, you know you’re in luck. The same goes for £112 9060 trainers and 237s for £54. With sales prices of up to 40% off, there’s never been a better time to get the footwear you need.
It’s not all about shoes in the New Balance Cyber Monday or Black Friday sales, either. They also sell other items of clothing, whether for style or performance, with similar discounts. With last year’s deals including 30% off men’s athletic terry shorts, 40% off women’s sports trousers, or 40% off a women’s collegiate jacket, you could outfit yourself head to toe in New Balance and not break the bank. This year should be no different.
While you’re enjoying the New Balance Black Friday range, make sure not to pay more than you need to. With TopCashback, you get money back in your account after the shopping’s done, cutting the costs of that all-important Black Friday weekend.
How to save at New Balance
We may be slightly biased, but we think the easiest way to save at New Balance is to go through TopCashback and earn cashback on your order. But don’t worry, going down the cashback route doesn’t mean other New Balance discounts are off the table.
Cashback savings can be stacked with various other New Balance deals, including seasonal sales like Black Friday and Boxing Day. As long as products are discounted onsite and you avoid using discount codes we haven’t approved, you can make savings on top of sale prices.
As well as seasonal sales throughout the year, there’s also a permanent New Balance sale page on their website. Narrow down the discounts using a range of filters, including gender, shoe size, activity and collection.
Cutting out postage costs is another great way to save – New Balance offer free standard delivery on all orders over £100. With most regular-price men’s and women’s trainers roughly meeting this price point, you might be surprised how easy it is to qualify for free shipping.
Sign up to receive the New Balance newsletter, and you’ll get access to exclusive rewards and perks, including free shipping and invites to events.

New Balance sports shoes for everyday athletes
There’s a New Balance trainer for every sport and style, from casual sneakers for everyday wear to football boots and running shoes.
You don’t need to be a jogger, gym-goer or sports fanatic to add some retro flair to your look with a pair of New Balance sneakers.
Popular unisex styles include the 2000s running-inspired 530s, the sporty 740s, and the spin on a 70s staple: the 370s.
All of these trainers work just as well as high-performance running shoes as they do for walking the dog, heading to the shops, or spending a day with friends. Made with bouncy, durable soles and lightweight breathable fabrics, your feet will feel as great as they look.
UK shoppers can also order trainers from New Balance’s Made in the UK collection, which are manufactured in the small Cumbrian village of Flimby.

New Balance apparel
Discover wardrobe essentials for both smashing your personal best and lounging at home. And it’s easier to get your hands on premium sportswear, running gear and loungewear at affordable prices when you go through TopCashback.
New Balance offer performance-enhancing running gear for all weathers, including ultra-light shorts, leggings, vests and women’s sports bras, as well as gloves, hats and running bags. For rest days, browse sweatshirts, hoodies, joggers and shorts, made with cosy materials like soft-brushed fleece.
When it comes to kids’ clothing, browse a range of sportswear and football jerseys, as well as casual hoodies, T-shirts, joggers and shorts. These products are built to last, whether they’re running around a sports field or jumping in muddy puddles.
Don’t forget to shop through TopCashback if you want your money to go further, without compromising on quality. Think of our cashback like a post-purchase New Balance discount, without the hassle of promo codes.
All information, deals and offers mentioned within this content are correct at the time of writing.