The NUE Hoops philosophy is underpinned by creativity, aiming to be inspired and inspire others with personalised jewellery creations.
Set up by a mother and two daughters, each with their own individual style, the mission behind the brand is to create jewellery that has a sustainable concept, is easily personalised and fun, as well as created to a high quality at an affordable price point.
We want you to create completely new jewellery; building a jewellery collection in a sustainable and bespoke way.
Carefully sourced from around the world there are over 100 charms available at any one time – from avant-garde to classic. Hunting amongst the array of charms and creating bespoke combinations is one of the things our customer values most.
Our classic high quality hoops are designed exclusively for us, available in four sizes in either 18-karat gold or rhodium plating over sterling silver.
We offer bejewelled hoops as well as tiny huggies. We're proud that we have a sustainable concept. Our brand ethos is to embrace diversity and celebrate all cultures, brought to life by the diversity of our charms.
We're currently improving our sustainable credentials by working with recycled silver on selected items. You can find items made from recycled silver by looking for the icon on the top left of the product image. Our postal boxes are made with 60%+ recycled cardboard and we don't use layers upon layers of tissue paper or disposable boxes.
