JustWears are nuts about making incredibly comfortable men’s underwear.
As seen on Dragons' Den, their underwear is sustainably made using MicroModal Air fabric, which feels amazing as it's five times softer than cotton.
Try JustWears and you'll feel the freedom of comfort with their natural fabric, made from soft cellulosic fibre and sourced from sustainable Austrian beech trees.
Their products are made in a non-toxic and renewable manufacturing process for your peace of mind. Not only do their products look and feel amazing, they’re great for the planet too.
So, why not give them a try? This week, we’re giving you the chance to get your hands on some JustWears underwear for less.
That’s right, make an online purchase with them through us and you can earn yourself an exclusive 15% cashback* until March 19th.
Underwear fit for all
What you wear below the belt matters and no matter what your style, JustWears have something for you. Let’s take a look.
Boxer briefs: their boxer briefs treat your crown jewels like royalty, thanks to their ergonomic design and longer inseam. They also feature an anti-chafe, anti-ride and anti-roll waistband.
Trunks: the latest trunks are made from exclusive and sustainable MicroModal Air fibres. They’re a best fit for men who like ultra comfort with shorter legs.
Briefs: streamlined for free motion, these briefs are a best fit for those who want complete freedom. They boast ventilated back panels with an absorbent pouch lining.
Made from sustainable Austrian beech trees
Their amazingly soft cellulosic fibre, MicroModal Air, is made from fibres which are 40% cellulose and produced in an eco-responsible process which significantly reduces emissions and water impact.
In fact, this process uses 20 times less water than cotton.
As well as being sustainable, JustWears underwear also offers the best sweat-busting fabric.
The fresh-feeling antimicrobial properties in JustWears help prevent body odour. And while traditional cotton traps sweat and moisture, their MicroModal Air is 50% more absorbent and dries quickly — so you won’t feel sweaty or sticky down there anymore.
Also, Higg have reviewed JustWears’ sustainability profile and awarded their products a Level II certification. In order to achieve this, each product had to show at least a 25% reduction in environmental impact against three impact categories.
JustWears achieved a 51% reduction in global warming, a 43% reduction in fossil fuels and a 37% reduction in water scarcity.
JustWears’ boxers, briefs and trunks are also certified by ClimatePartner to be carbon neutral through compensating emissions via carbon offset projects.
They’re committed to being sustainable through every step of their process, and that includes their packaging.
This is made of recycled cardboard, which is 100% recyclable, reusable and biodegradable.
The production of their packaging goes through a lengthy process to remove any acid, bleach or other chemicals often found in these materials.
The JustWears story
The JustWears story began in a Bangkok hostel. That’s where Alex and Yang, who grew up on opposite sides of the world — one in China and the other in the United States — met.
After years of long distance, they finally decided to meet in the middle and make the United Kingdom their home.
While working in finance, Alex regularly complained about his underwear not fitting properly, and when they couldn’t find a solution in the market, Yang decided to do something about it.
She travelled around the globe, testing thousands of fabrics and beta tested more than 40 prototypes before finding one which everyone seemed to love.
Within the first 30 days of their Kickstarter launch, they had thousands of people pre-ordering JustWears. It quickly climbed the charts to become the most backed clothing project in the UK.
They went on Dragons’ Den in 2020, but turned down offers from both Tej Lalvani and Toukar Soulyman. Today, they’re still going strong.
Don’t forget, buy JustWears underwear through us this week and you can earn yourself an exclusive 15% cashback* when you buy online.
* The cashback rate displayed is what Plus members will receive. The Classic rate may vary.
