Uniquely, our product is pre-priced. We charge the same price for all breeds of cat or dog, irrespective of age or postcode. The most important feature of our policy is that your pet is insured for life. Lifelong cover provides peace of mind for pet owners concerned about their pet developing a long term, chronic or reoccurring illness. We pay up to £10,000, year after year, for the continuing treatment of your pet, provided you renew the policy!