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Betfair is a new and exciting place to bet, where you’ll find the odds are on average 20% better than of a traditional bookmaker. It’s a market place where you can bet against other punters, not against a bookie, so the odds are almost always better as there is no bookmaker adding in their profit margin. Betfair is now the World’s No.1 online betting site with 500,000 bets matched daily.